Andrea Vahl on Facebook Pages vs. Facebook Groups

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Facebook Pabes vs. Facebook Groups

Advice: In 99% of the cases, you should have a Facebook Page for your business.

Facebook Pages have four distinct advantages over Facebook Groups for businesses:

Analytics – Facebook Pages have built-in analytics. That means you can measure what is working.

Advertising – You can advertise Facebook Pages. That, in turn, means you can reach new, targeted audiences.

Branding – Facebook Pages are more brandable.

Apps – Facebook Pages allow the installation of apps that enable you to run contests, get leads, and collect email addresses (as well as many other capabilities).

Source: http://www.andreavahl.com/facebook/facebook-page-or-group-the-definitive-answer.php


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CharityWatch is one of a number of charity watchdog organizations to ensure your donations do what you want them to do: Go to real people, not all fundraising expenses. See: http://www.charitywatch.org.

Curator: John Kremer

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