Infographic A Day

Category: Business

Infographics on business, finance, real estate, entrepreneurship, etc.

Mel and Patricia Ziegler: Our Best Business Advice

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Here are a few pieces of advice from Mel and Patricia Ziegler, founders of Banana Republic, and authors of the new book, Wild Company: The Untold Story of Banana Republic.

Your customer is your best asset.

Always over-deliver.

Never take no for an answer.

Be authentic.

Everything that’s successful is intensely personal.

Creativity, chutzpah, and imagination work wonders even without money or experience.

Charity Showcase

DoSomething.org encourages young people to apply for a $500 grant to get a do-good dream off the ground. It also allows teens to search for existing causes that need more volunteers. Check out the website here: http://www.dosomething.org.

Curator: John Kremer

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April 8, 2013
HubSpot: 13 Reasons Why Blog Posts Are the New Ad Unit
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Here is a blogging infographic adapted from a HubSpot blog post on 13 Reasons Why the Blog Post Is the New Ad Unit.
1. Blog posts are long lasting search-optimized content.
2. Social sharing buttons extend the reach of blog posts.
3. Blog posts have permanent Internet addresses (URLs).
4. You can feature all sorts of media (infographics, videos, audios, slide shows, etc.) in blog posts.
5. Blog posts can include a call to action.
6. Targeted blog posts attract qualified leads.
7. Blog posts can be syndicated, thus traveling far and wide.
8. Email subscriptions to your blog content can grow your opt-in email lists.
9. Blog posts encourage engagement and conversations via comments.
10. Blog posts accumulate inbound links that drive organic SEO.
11. Blog posts increase website traffic.
12. Guest blog posts can expose your website to new audiences.
13. Blog posts contribute to your brand’s backlist of content.
Download a free copy of 15 Business Blogging Mistakes: http://cdn2.hubspot.net/hub/53/file-25316019-pdf/15_biz_blogging_mistakes_ebook.pdf

This infographic adapted from: http://blog.hubspot.com/why-blog-post-is-the-new-ad-unit

Charity Showcase

United Negro College Fund provides college funds for Black Americans in need of help. Motto: A mind is a terrible thing to waste. To donate, call 800-332-8623 or visit http://www.uncf.org.

Curator: John Kremer

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April 5, 2013
Pinterest Infographic: How to Promote Your Products on Pinterest

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Here are a few of the key lessons to learn from this Pinterest Infographic:

79% of Pinterest users are female.

Mothers are 61% more likely to use Pinterest than any other demographic.

Including the price on a pin generates 36% more likes.

Pinterest produces 4 times more revenue per click than Twitter.

Pinterest buyers spend more and make more purchases than the other top 5 social networks.

Pinterest users spen twice as much as Facebook users on Shopify.

Encourage your customers to pin product images. Choose a winner once a week and give them the product they pinned.

Check out the personal boards of customers who bought from you recently. Create a board featuring your products that cater to their specific interests. Email them a link to that board.

Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?

To learn how to use Pinterest more effectively to market your books, products, and services, check out this free webinar: http://realfastinfoproduct.com/johnkwebbie.

Charity Showcase

The Fistula Foundation funds corrective surgery for obstetric fistula, a childbirth injury that causes incontinence. This injury affects more than 500,000 women in the developing world. For more information, see http://www.fistulafoundation.org.

Curator: John Kremer

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March 31, 2013
Infographic: 10 Strategic Ways to Optimize Your Pinterest Page

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Here are 10 ways to optimize your Pinterest page to build your business, brand, and sales.

1. Add a personal photo to your profile.

2. Complete the About section. Use the 200 characters of the About section to tell people who you are and what you do. Feature your keywords.

3. Add your location, which will become valuable for local search. Then, if you sell locally, add a board featuring your city landmarks, beautiful spots, local businesses, etc.

4. Verify your website. Website verification allows your main URL to be featured on your Pinterest profile.

5. Be sociable. Follow other Pinterest users. Repin, like, and comment on other people’s pins.

6. Organize your boards. Create 20 to 30 boards that showcase your strengths and personality. Give strong titles to your boards. Feature your keywords.

7. Place your top boards at the top. The first two rows of boards are the ones most people see. Be sure to feature strong graphic pins for your board covers.

8. Feature your outside interests via some of your boards: places you like, people you admire, great quotations, cute animals, funny sayings, etc.

9. Repin and curate. Use your repins to curate other people’s content so your boards become destinations for avid topic followers.

10. Vary your images. Use photos, cartoons, infographics, charts, videos, Slideshare presentations, tutorial images, graphic quotes, etc.

Bonus: Use Pinterest’s secret boards to populate new boards before launching them to the public. You are allowed up to three secret boards.

Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?

To learn how to use Pinterest more effectively to market your books, products, and services, check out this free webinar: http://realfastinfoproduct.com/johnkwebbie.

Charity Showcase

Feeding America is the nation’s leading domestic hunger-relief charity supplying food to 37 million Americans every year via 200 member food banks. To donate, go to http://www.feedingamerica.org or call 800-910-5524.

Curator: John Kremer

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March 31, 2013
Pinterest Demographics, January 2012

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Here are a few interesting stats about Pinterest users as of January 2012 (and updated somewhat here below).

The majority of Pinterest users are female (even as of April 2013).

Popular pins are still female-centric: food, fashion, kids, homes, fitness, health.

30% of Pinterest users are between the ages of 25 and 34; 25% are between 35 and 44.

25% of Pinterest users have a college degree.

1.5 million people use Pinterest every day (this has obviously increased).

The majority of Pinterest users have a household income between $25,000 and $75,000.

Most Pinterest users have a family and often pin images related to food, parenting, home.

Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?

To learn how to use Pinterest more effectively to market your books, products, and services, check out this free webinar: http://realfastinfoproduct.com/johnkwebbie.

Charity Showcase

Tahoe Rim Trail Association has build the Tahoe Rim Trail, which has been built by over 10,000 volunteers donating over 200,000 hours of time. Check out the volunteer opportunities here: http://www.tahoerimtrail.org.

Curator: John Kremer

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March 31, 2013
Pinterest Infographic: Why You Should Be Interested in Pinterest

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6 Advantages of Using Pinterest

Pinterest generates a ton of traffic.

You can repin anything you like. Repins go viral.

You don’t need a lot of friends to have a lot of impact.

Images are worth a 1000 words.

80% of pins are repins (while only 1.4% of tweets are retweets).

97% of Pinterest’s Facebook fans are women (that stat has probably changed).

Tips on Using Pinterest

Visit the popular category to find interesting content.

Tag your friends and interesting pinners with @friendname.

Allow Google to index you.

Search the pins generated by a website: http://pinterest.com/source/infographicaday.com.

Use hashtags (#) to indicate topic (although the hashtags are no longer live links).

Do you want to know more on how to use Pinterest to drive traffic to any page on the Internet? To drive traffic that is viral, targeted, and ready to buy?

To learn how to use Pinterest more effectively to market your books, products, and services, check out this free webinar: http://realfastinfoproduct.com/johnkwebbie.

Charity Showcase

The National Parks Conservation Association works to protect our national parks in the United States in order to preserve the nation’s natural, historical, and cultural heritage for generations to come. To support their efforts, contribute via http://www.npca.org.

Curator: John Kremer

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March 31, 2013
Motivational Bookmark: Act Without Limitation

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You’ll never be brave if you don’t get hurt.
You’ll never learn, if you don’t make mistakes.
You’ll never be successful, if you don’t encounter failure.

Imagine with your mind.
Believe with your heart.
Achieve with your might.

A dream written down with a date becomes a goal.
A goal broken down into steps becomes a plan.
A plan backed by action make your dreams come true.

Charity Showcase

The Diabetes Research and Action Education Foundation provides grants for over 240 research studies in the U.S. aimed at curing diabetes or developing nutritional approaches for preventing the disease. For more information, go to http://www.diabetesaction.org.

Curator: John Kremer

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March 29, 2013
Richie Norton: The Power of Starting Something Stupid

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Richie Norton, author of the new book The Power of Starting Something Stupid, shares a few stupid, crazy ideas that worked for Ebay, Apple, Virgin Airlines, Newman’s Own, Google, Disneyland, Twitter, Ford Motors, William Shakespeare’s plays, Skype, Instagram, Foursquare, Pinterest, Groupon, and Facebook.

What if the smartest people in the world understand something that the rest of us don’t? (They do.)

What if they know that in order to achieve success, they will sometimes have to do things that others may initially perceive as stupid? The fact of the matter is that the smartest people in the world don’t run from stupid, they lean into it (in a smart way).

In The Power of Starting Something Stupid, Richie Norton redefines stupid as we know it, demonstrating that life-changing ideas are often tragically mislabeled stupid.

What if the key to success, creativity, and fulfillment in your life lies in the potential of those stupid ideas?

Richie Norton has written a book about courage. The courage to do work that matters and to do it with your heart and your soul. Go make something happen. — Seth Godin, author of The Icarus Deception

Charity Showcase

Give Kids the World Village is a 70-acre storybook resort located near Orlando’s most beloved attractions. It’s a place where children with life-threatening illnesses and their families are treated to weeklong free fantasy vacations. Learn how to help here: http://www.gktw.org/help.

Curator: John Kremer

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March 5, 2013