Author: johnkremer

  • Motivational Bookmark: Choose the Right People

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    Motivational Bookmark - Choose the Right People

    If you accept the expectations of others, especially negative ones, then you will never change the outcome. — Michael Jordan

    Sometimes the most ordinary things could be made extraordinary simply by doing them with the right people. – Nicholas Sparks

    Surround yourself with people who make you a better person.

    You become like the 5 people you spend the most time with. Choose carefully. — Tony Robbins


    Charity Showcase

    Shopkick offers a free smartphone app that gives you points every time you enter a participating store, even if you don’t buy anything. You can cash in these points for gifts or, better yet, turn them into a charitable gift. Find out more at http://www.shopkick.com.

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  • 16 Reasons Why Brands, Businesses, and You Need to Be Active in Social Media

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    Social Media Reasons

    This infographic showcases 16 reasons why brands, businesses, and you need to be active in social media. Ignore these reasons at your own peril.

    $30 billion – The expected size of the social media commerce market by 2015.

    62% of adults worldwide participate in social media.

    77% of online shoppers use reviews to make purchase decisions.

    68% of shoppers go to social networking sites to read product reviews.

    59% of consumers say user-generated product reviews have a significant or good impact on their buying behavior.

    85% of customers expect businesses to be active in social media.

    36% of people trust brands more when they have a social presence.

    Business that blog get 55% more web visitors and 67% more leads.

    81% of buyers reach out to friends and family members on social networking sites for advice before purchasing products.

    78% of consumers trust peer recommendations.

    Only 14% trust ads.

    50% of consumer use social networks to provide product feedback, both positive and negative.

    43% of marketers claim more sales after beginning a new social media campaign.

    Social media engagement improves brand loyalty and increases sales by as much as 40%.

    70% of online consumers in the U.S. pay attention to the opinions published on blogs, social networks, and forums.

    32% of U.S. online consumers trust such social opinions over branded ads.

    The average time on site for consumers who can share content using a social login is over 11 minutes (compared to 5 minutes without a sharing mechanism).


    Charity Showcase

    St. Jude Children’s Research Hospital helps children with serious medical problems. No family ever pays St. Jude for anything. Plus their research discoveries are shared freely with other medical groups and doctors. Donate by calling 800-4ST-JUDE or via http://www.stjude.org.

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  • 8 Ways to Use Super Bowl Buzz to Market Your Product or Service

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    Super Bowl Promotions

    NFL’s Super Bowl is coming soon, and you can take advantage of the big game buzz without spending $3.7 million on a 30-second commercial.

    1. Tell a story to tie your business into the super buzz. – Kiva, which helps people loan funds to entrepreneurs around the world, sent an email equating the record-breaking NFL season to its own success.

    2. Create a Super Bowl ad on a budget – and then promote it. – Post the ad on YouTube, your website, and your social networks.

    3. Hold an anti-Super Bowl event for the 200 million non-watchers. – Restaurants and bars could promise no TVs. Other stores could offer a sale during the game.

    4. Get people to come in after the game via a special promotion. – A Maryland jeweler is offering full refunds to customers who make a purchase during the week before the Super Bowl if the hometown Ravens shut out the 49ers. Small odds of that.

    5. Crash your customers’ game-watching parties. – Offer branded cups, napkins, or related items for their parties.

    6. Take a stand. – A New York bar banned the sale of Boston-based Sam Adams beer when the Giants played the New England Patriots—and earned lots of pre-game publicity.

    7. Send out email related to the big game. – Marketo emailed a simple poll asking whether the Salesforce ad was worth the cost. They got a 13.5% open rate.

    8. Don’t use the trademark Super Bowl in your promotions. – Use the term Big Game or something like Chipotle did with The Super Big Internationally Televised Professional Bowl Game.


    Charity Showcase

    Cal Farley’s Boys Ranch and Girlstown USA have given thousands of troubled kids from all over the country loving homes and a solid education in a interdenominational Christ-centered environment to help them get back on track and succeed in life. For more information, check out http://www.calfarley.org or call 800-687-3722.

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  • Infographic: 5 Key Social Media Followers

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    Alas, the infographic has been moved, but here’s the key information:

    Early adopters, social sharers, born followers, popular powerhouses, and basement-dwelling haters all have a role to play in building your business. Identifying and engaging individuals within these groups will allow your business to better tap into the social commerce market.

    The Early Adopter – They soak up new information, trends, and products and are always the first to adopt something new (or not adopt).

    The Social Sharer – These people link to, pin, tweet, hashtag, and share anything that interests them, often among multiple social networks.

    The Born Follower – They follow and like simply because other people in their network have followed or liked you.

    The Popular Powerhouse – When they share something, they immediately attract multiple comments, retweets, and shares (often into the hundreds of reshares).

    The Basement-Dwelling Hater – Their initial impressions of almost anything are downbeat. But if you respond positively to their comments or complaints, they could fall in love with you.


    Charity Showcase

    Heifer International supplies cows and milk to needy families around the world. Their work has expanded to providing other animals as well: goats, geese and guinea pigs to bees, silkworms and water buffalo. Their goal is to end world hunger and poverty. Web: http://www.heifer.org/give.

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  • Money Magazine: Is Flood Insurance Worth It?

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    Money Magazine on Flood Insurance

    Is flood insurance worth it? You can decide using this infographic from Money Magazine.

    Note: Almost 70% of the homes that suffered water damage during Hurricane Sandy were not insured against flooding.


    Charity Showcase

    American Red Cross

    Sandy Relief Effort of the American Red Cross – To donate, text REDCROSS to 90999.

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  • Infographic: The Path to Social Media Success in 2013

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    Another infographic died. Left abandoned. Gone. So long!

    This infographic featured a 12-month plan to boost your business’s social media presence.

    Intuit provides an easy-to-follow plan for managing your business’s social presence through each month of 2013 and answers the most common questions of How do I use it? Why should I use it? What do I say? Who has the time?

    January – Assess your social fitness.

    February – Revisit your social goals.

    March – Establish ways to measure your success.

    April – Be a better listener.

    May – Communicate in new ways.

    June – Develop your response to customers.

    July – Integrate all your social platforms (using services such as HootSuite or TweetDeck.

    August – Integrate other inbound activities.

    September – Integrate team members.

    October – Don’t be discouraged by challenges.

    November – Learn from the year-in-review.

    December – Look to the future.


    Charity Showcase

    The National Council on Alcoholism & Drug Dependence is dedicated to fighting the nation’s #1 health problem – alcoholism, drug addiction and the devastating consequences of alcohol and other drugs on individuals, families and communities. For help or more information, see http://www.ncadd.org or call 800-622-2255.

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  • Infographic: Who Reads Ebooks?

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    Ebook Readers Infographic

    This infographic from Random House presents a good picture of who ebook readers are and their attitudes toward books and reading. Ebook readers are highly engaged readers.


    Charity Showcase

    Save the Children works to eliminate the problems that face children in the United States and the world – problems such as poverty, hunger, disease, and illiteracy. A donation of $70 provides education for one girl in Afghanistan for one year, paying for her school fees, uniforms, books, and school supplies. You can donate by going to http://www.savethechildren.org.

    Curator: John Kremer


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  • The 7 Rules of Life – Ultimate Edition by Fitness Matters

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    The 7 Rules of Life, Ultimate Edition

    Get your PDF copy of Fitness Matter’s The 7 Rules of Life, Ultimate Edition – a 110-page book featuring incredible advice from InfographicADay.com and the Fitness Matters board on Pinterest. Great inspiration, guidance, motivation, and more.

    You can order it for only $8.00 and download it immediately by clicking here: Fitness Matter’s The 7 Rules of Life, Ultimate Edition

     


     

    Here are a few of the rules of life featured in the book:

    The 7 Rules of Life by Fitness Matters

    Shake things up sometimes. Do things differently. Break all the rules. Create some new rules. Have fun.

    What others think of you is none of your business. Their opinion really doesn’t matter in the larger scheme of things.

    Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind.

    Realize that the best things in life aren’t things.

    Life isn’t about waiting for the storm to pass. It’s about learning to dance in the rain. – Vivian Green

    Gratitude is powerful. It can transform your life. It only requires a single step.

    When a person really desires something, all the universe
    conspires to help that person to realize his dream
    . – Paulo Coelho

    Set a goal that, once achieved, will change your life forever, a goal from which there is no turning back once you start out on the path to its success. – Scott Grossberg

    The cost of being wrong is less than the cost of doing nothing. – Seth Godin

    Be thankful for what you have: You’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough. – Oprah Winfrey

    Work for a cause, not for applause.
    Life life to express, not to impress.
    Don’t strive to make your presence noticed.
    Just make your absence felt.
    – unknown

    They say if you dream about something more than once, it’s sure to come true. – Alice in Wonderland

    We can complain because rose bushes have thorns, or rejoice because thorn bushes have roses. – Abraham Lincoln

    The measure of your life will not be in what you accumulate, but in what you give away. – Wayne Dyer

    How does one become a butterfly? You must want to fly so much that you are willing to give up being a caterpillar. — Trina Paulus


    See also . . .

    9 Simple Steps to Happiness – http://infographicaday.com/9-simple-steps-to-happiness-infographic

    10 Signs That You Are Truly Happy — http://infographicaday.com/happiness-infographic-10-signs-that-you-are-truly-happy

    10 Things You Must Give Up to Move Forward – http://infographicaday.com/10-things-you-must-give-up-to-move-forward

    15 Things to Give Up If You Want to Be Happy — http://infographicaday.com/15-things-to-give-up-if-you-want-to-be-happy

    22 Things Happy People Do Differently – http://infographicaday.com/22-things-happy-people-do-differently


    Charity Showcase

    The Humane Society of the United States works to care for animals, especially pets, and protects them from cruelty. They are the largest animal protection agency in the U.S. On average, the Human Society improves the lives of 76,000 animals every year. To find out more and to donate, go to http://www.humanesociety.org.

    Curator:

    John Kremer on Google+


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