Category: Business

Infographics on business, finance, real estate, entrepreneurship, etc.

  • Infographic: The True Unemployment Figures

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    The True Unemployment Statistics

    If unemployment were measured the way they did during the 1930s, today’s unemployment would be worse than any single year of the Great Depression.

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    Charity Showcase

    CARE Partners for Change is a monthly giving program to feed children and provide safe water for families around the world. Their motto: Defending dignity. Fighting poverty. To donate monthly, go to http://www.care.org/partners or call 800-422-7385.


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  • Infographic: Marketing for the 2012 Holiday Season

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    2012 Holiday Marketing Stats

    Learn what other marketers are doing for the 2012 holiday season. See also what consumers expect from your holiday marketing campaigns and how you can squeeze the most results out of your marketing efforts.

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    Charity Showcase

    Care raises funds to take care of the millions of children around the world who go hungry every day. Your small gift to CARE can feed dozens of children or create real solutions to global poverty. Donate via http://www.care.org/fighthunger or call 800-422-7385.

    CARE facilitates lasting change by:

    Making micro-loans so that women can set up cottage industries.

    Offering training for leadership and empowerment.

    Providing educational opportunities for children and adults.

    Teaching eco-friendly agricultural strategies to increase food supplies.

    Delivering humanitarian relief in emergencies.

    Establishing maternal health systems for mothers and their babies.


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  • Infographic: Making Money Via YouTube

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    The YouTube Opportunity: Where building audiences means real dollars for content creators.

    FanBridge put together an infographic that highlights how channel owners are monetizing YouTube and keeping viewers engaged.

    86% of survey respondents upload three or fewer videos each week, which emphasizes engagement rather than quantity.

    20% of respondents claim to be making a full-tme living from their YouTube activities.

    Channel owners are promoting videos on other social media platforms such as Facebook (85%) and Twitter (70%), but only 26% are communicating with their audience via email.

    Over 4 billion hours of video are watched every month on YouTube.

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    Charity Showcase

    The U.S. Fund for UNICEF raises money to provide food, medical help, safe drinking water, sanitation, and homes for children and families in the developing world. Donate via http://www.unicefusa.org or by calling 800-FOR-KIDS.


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  • Infographic: SEO Tips from the SEO Experts

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    SEO Tips From the Experts Infographic

    SEO (search engine optimization) is critical to online success. Businesses need to understand how to properly optimize their online presence for search.

    Here are a few key SEO tips from experts:

    SEO is not about optimizing for search. It’s about optimizing for humans. – Dharmesh Shah, Hubspot

    It’s not enough to rank on the first page. Marketers need to earn their clicks. – Rand Fishkin, SEOmoz

    Modern link building focuses on high-quality original content that provides value. – Stephanie Chang, Distilled

    Think about the value you want to provide, and which keywords match that value. – Greg Shuey, SEO.com

    Download HubSpot’s lated SEO guide, Learning SEO from the Experts, at http://offers.hubspot.com/learning-seo-from-the-experts.


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  • Infographic: Are You Ready for These 20 New Taxes?

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    Obamacare taxes

    Obamacare will bring 20 new taxes to your bottom line in the coming year. Are you ready for all of them?

    Yes, it’s true. You probably only have to pay 10 or 11 of the new taxes.


    Charity Showcase

    Action Against Hunger helps to feed malnourished children around the world. They also help communities to grow their own food. They deliver aid to more than 7 million people in over 40 countries every year. Donate via http://www.actionagainsthunger.org.

    Curator: John Kremer


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  • Infographic: Online Marketing is Failing with Consumers

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    Adobe's State of Online Advertising

    Here are just a few of the insights from Adobe’s State of Online Advertising report:

    Magazine readers are twice as likely to read an ad and pay attention to it than TV viewers to enjoy a commercial.

    68% of consumers don’t like online advertising.

    54% say that banner ads don’t work (probably more advertisers would say the same thing).

    53% of Facebook users would like a dislike button.

    Advertisers and marketers are considered less valuable than teachers, scientists, bankers, and even politicians – but at least as valuable as dancers and actors.

    53% of consumers agree that most marketing is a bunch of BS.

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    Charity Showcase

    American Red Cross

    Sandy Relief Effort of the American Red Cross – To donate, text REDCROSS to 90999.


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  • How Statistics Can Be Used to Deceive and Mislead

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    Obama Increases Spending 16% Over 4 Years

    In May, 2012, Rex Nutting of MarketWatch used statistics from the White House Office of Management and Budget to show that President Obama wasn’t a big spender. But to do it, he had to switch from the projected spending for fiscal years 2012 and 2013 by the OMB to the lower figures of the Congressional Budget Office. Ah, a great deceptive use of numbers: The bait and switch.

    So Obama’s first fiscal year of spending was only $3.46 trillion (not counting all the spending he asked for, budgeted, and spent in his first real year in office in 2009, including a stimulus bill, cash for clunkers, and more).

    As Rex noted, the president only begins to shape the budget in his second year. It takes time to develop a budget and steer it through Congress — especially in these days of congressional gridlock. Of course, in reality, that wasn’t true, because Obama was responsible for a ton of spending in fiscal year 2009 (which Nutting conveniently assigns completely to Bush).

    So Bush was responsible, according to Nutting, for all $3.52 trillion in spending in fiscal year 2009. That number compared to Obama’s fiscal year 2010 spending of $3.46 trillion actually results in Obama spending less than Bush, and over a 4-year period only increasing spending to $3.58 trillion (which is the number Nutting comes up with in fiscal 2013 by using CBO numbers rather than the OMB numbers of $3.80 trillion for fiscal year 2013).

    Now, let’s look at Bush’s last four years of spending compared to Obama’s projected spending (using Nutting’s distorted projections):

    In the last four fiscal years of Bush’s term (we’ll use Nutting’s fiscal years of 2006 to 2009), Bush spent $11.89 trillion dollars.

    During Obama’s first term (using Nutting’s altered fiscal years of 2010 to 2013), Obama will spend $13.77 trillion dollars. That’s a projected 16% rise in spending by Obama compared to Bush’s last four years.

    Uninformed Democrats have been passing around a deceptive graphic showing that Obama has only increased spending by 1.4 percent, or as Nutting put it: Federal spending is rising at the slowest pace since Dwight Eisenhower brought the Korean War to an end in the 1950s.

    But now you know the truth. Even using Nutting’s distortions, spending will rise by 16% during Obama’s four years (as compared to Bush’s last four years). Smart, informed Americans have known that spending has increased. An added $6 trillion to the deficit sort of leaked the truth to people who pay attention.

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    Addendum 1: Note that Nutting completely ignored that there hasn’t been a budget passed in any of the last 3+ years (because the Democratic Senate and Obama have not pushed for a real budget), so the whole idea that it takes time to develop a budget is really another deliberately deceptive statement.

    Addendum 2: You might have noticed that the charting function in Microsoft Word that I used distorted the graphic to make the difference between Bush and Obama look bigger than it really is. Word defaulted to starting the graph at 10.5 trillion, so the differences between the two is deceptively larger.

    Addendum 3: Note that Bush’s spending increase in 2001 happened 8.3 months into his first term, immediately after the 9/11 terrorist act. That act led to the U.S. gearing up to fight 2 wars in Asia. That’s why the incredible increase in spending for his first four fiscal years.

    Addendum 4: The decision to assign the first 8.3 months of spending in a new president’s term to the previous president was not an arbitrary decision made by Nutting. He knew that this would deliberately distort the spending records of Democratic presidents who are noted for trying to outdo each other with new programs and spending in the first 100 days of their new administrations. Nutting actually assigns this new Democratic spending from the first 250 days (not just the first 100 days) to the previous Republican president, thus conveniently minimizing the real spending records of the new Democratic presidents.


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  • 20 Twitter Hashtags to Turn You Into a Rock Star

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    Twitter handles more search queries per month than Yahoo! and Bing combined.

    Don’t just use Twitter to make connections. Use it also to stay on top of the latest trends in your industry, learn new skills, and become the entrepreneurial rock star you’ve always wanted to be.

    Below are 20 business hashtags you can use to become the rock star you were meant to be.

    Don’t just use Twitter to make connections. Use it also to stay on top of the latest trends in your industry, learn new skills, and become the entrepreneurial rock star you’ve always wanted to be. Here are 20 business hashtags you can use to become the rock star you were meant to be.

    1. #B2B – Business to Business.

    2. #B2C – Business to Consumer.

    3. #BizTips – Business/Entrepreneur Tips

    4. #Business – Business News & Resources

    5. #Consumers – Discuss buying behaviors.

    6. #DIY – Combine with other business hashtags to learn new skills.

    7. #Entrepreneurs – Meet others launching and running their own businesses.

    8. #Howto – Combine with other business hashtags to learn new strategies.

    9. #innovation – Learn about others breaking the mold in their industry.

    10. #Marketing, #mktg – Marketing news, resources, and best practices.

    12. #Networking – Online and offline networking tips and best practices.

    13. #Retail – Links and resources for the retail industry.

    14. #Smallbiz, #Smallbusiness – Tracks conversations and small business resources.

    16. #socialmedia, #sm – Insights and advice to refine social media strategy.

    18. #startup, #startups – Start-up news, resources, and advice.

    20. #Tutorial – Combine with other business hashtags to find specific tutorials.

    See also: Social Media Hashtags for Book Authors – http://bookmarketingbestsellers.com/41-social-media-hashtags-for-book-authors


    Charity Showcase

    American Lung Association’s Freedom From Smoking programs fight smoking, second-hand smoke, and related lung disease causes. For more information, see http://www.lungusa.org. Or call 800-LUNG-USA (586-4872).

    Curator: John Kremer

    John Kremer on Google+


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